eTip #25

Keeping in Touch with Customers Made Easy

In this issue of eTips, we are introducing an exciting e-mail campaign management tool available to our clients and prospective clients.

Say hello to TouchBase, a smart and easy to use Web-based e-mail system for all of your electronic communication needs. Whether you are sending a newsletter or a HTML announcement to 10 people or 10,000 people, TouchBase will help you manage and create your e-mail campaigns easily and seamlessly. Check out some of the key features:

Easy – no programming knowledge needed
TouchBase allows you to input content such as text and images via a Web browser without having to know HTML skills or use special software. All you need is an Internet connection and a Web browser.

Quick – send e-mail campaigns in minutes
Create a new campaign or resend a campaign in just minutes using pre-uploaded templates. Choose the right template for your communication goals, such as an announcement or a newsletter. There is no limit to the number of templates you can have.

Customized – templates consistent with your brand
We will design the necessary templates for you to use with your TouchBase e-mail system. Once we understand your communication objectives, we will work with you to design and develop customized templates that will be consistent with your brand and look-and-feel.

Smart – track your e-mail campaigns
Schedule when you want to send your campaign and track results afterwards. You will be able to see who opened it, at what time, whether it was bounced, who unsubscribed, what links were clicked on, and how many times, etc.

Want to learn more about how TouchBase can work for you? E-mail us to receive access to a demo account.

“TouchBase has made a significant difference in both the quality and ease of use of our firm’s eMail and eNewsletter communication. The system provides us with the creative flexibility we need as a professional services organization. In addition, the reporting and analytics are easy to use and comprehensive.

With TouchBase, colleagues and clients frequently comment about the highly professional look and feel of our electronic communication. Other competitive eMail systems were not able to deliver the look and feel that we were seeking, and as a result, we have been very pleased with the TouchBase features and functionality.”

Raymond Hertz
MarketSphere Consulting


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