When bringing a brand to life, there is a correct way to do it. And that’s exactly what we did for CorrectClaim, a licensed public adjuster that exclusively represents the interests of policyholders in insurance claims negotiations related to catastrophes.
We first reviewed their brand strategy and then created a brand identity that portrays what they stand for and how they help home and business owners rebuild their lives after a catastrophe. Our goal was to create an approachable and professional brand identity for CorrectClaim that stands apart from other companies who claim to offer the same services. The pieces we created as part of their brand identity include a logo, stationery system, direct marketing pieces, and website.
Specifically, the website was created using WordPress as the content management system for ease of updating and flexibility. The weather background image also changes according to the current weather of the user’s physical location.
The result is a professional brand identity that helps CorrectClaim confidently approach home and business owners.